Product management is an organizational lifecycle function within a company dealing with the planning, forecasting, and production, or marketing of a product or products at all stages of the product lifecycle. Similarly, Product Lifecycle Management (PLM) integrates people, data, processes and business systems. It provides product information for ...
Found on
http://en.wikipedia.org/wiki/Product_management
Assigning specific products or brands to be managed by single managers within an advertising agency.
Found on
http://www.encyclo.co.uk/local/21023
No exact match found.
